AI Insights · Timothy · July 2025
Top 5 Personal Finance Apps in Malta: Q2 2025 Performance
Explore the performance trends of top personal finance apps on a unified platform in Malta for Q2 2025, highlighting key metrics like downloads and revenue.
In the second quarter of 2025, top personal finance apps in Malta showed varied performance trends on a unified platform. The data, sourced from Sensor Tower, provides insights into weekly revenue and downloads for these leading apps.
YNAB from ynab.com saw its weekly revenue fluctuate, peaking at around $174 in mid-June. Downloads were minimal but picked up slightly towards the end of the quarter, reaching a high of 13 in the week of June 23.
Splitwise demonstrated a steady increase in weekly revenue, climbing to approximately $134 in early June. Download numbers also showed a positive trend, with a significant jump to 72 downloads by the end of June.
The Wallet: Budget Expense Tracker app from BudgetBakers experienced variable revenue, with notable peaks at $81 in late May. Downloads were generally low but saw a noticeable spike to 51 in mid-May.
Finary: Budget & Money Tracker maintained a stable revenue pattern, remaining around the $40-$50 range throughout the quarter, although there were no significant download activities recorded.
Finally, Spendee: Budget App & Tracker from SPENDEE a.s. showed a gradual rise in revenue, reaching $68 in early June. Downloads were sporadic, with a brief surge to 10 in the last week of June.
These insights provide a snapshot of the dynamic landscape of personal finance apps in Malta, reflecting user engagement and monetization strategies. For more detailed analytics, visit Sensor Tower's platform.
